172 - From AI to Authenticity: Unlocking the Power of Brand Storytelling

Thomas Watkins

Published on: 05/02/2026

In this episode of "Product Led Growth Leaders," host Thomas Watkins interviews David Ebner, President of Content Workshop. They discuss the power of brand storytelling in marketing, emphasizing its distinction from basic content creation. David explains how Content Workshop positions itself as a brand storytelling agency and shares insights on integrating AI into marketing workflows.